it’s all, oh so souvenir to me
Sina 44, Athens 106 72

This is the question that brought together different views, backgrounds, experiences and perspectives, creating what is known today, as It’s all, oh so souvenir to me!
Born in 2013, the designer’s platform has brought together, under its umbrella, over 80 Greek designers, from all sectors of design, creating a series of objects that combine usability with innovation, conceptual design and quality, while at the same time reflecting their personal views and feelings. And it is these different views and opinions that compose and redefine the design and meaning of the traditional souvenir.
Combining the image of the modern Greek souvenir, the memory that a visit to a place brings and the symbolism of travelling!
After years of presence among exhibitions, an online store and collaborations with various concept and souvenir stores all around Greece, our project has found its permanent home in the beautiful street of Sina, in the center of Athens. And we are ready to redefine the real image of the Greek design. Through the unique collection of objects but also through a series of solo and group exhibitions and happenings that we shall present and promote through our new space.
In our collection you will find ceramics, home and office items, souvenir gadgets, accessories, t-shirts, books and notebooks. Items for your daily adventures in the city, for your escapes in the Greek mountains or the beautiful Greek beaches.
On its shelves, It’s all so souvenir to me has limited edition products, and the store itself is located between the areas of Kolonaki and Exarchia, pretty much like the rebellious heart of our store.